OVERVIEW.

Artisan Catch

 

Artisan and Catch are the two latest restaurants launched by the highly respected chef and restaurateur Richard Smith.

Richard is a longstanding client who has been with D4 since virtually day one.

Our brief was to create an instantly recognisable brand and to help Richard promote the launch of the restaurants via an engaging range of web-based and printed marketing material with a cohesive style.

We identified the importance of communicating the style and ambience of the restaurants through high quality branding and marketing material.

Richard is committed to using excellent ingredients to create simple, delicious food; we wanted the branding to reflect that. We set out to create a brand that was warm, inviting and memorable and a website that would showcase Richard's exceptional culinary credentials.

We created a library of engaging photographic images for use across all marketing materials and for PR purposes.

The result was a hugely successful launch leading to a coveted best new restaurant award, with wall-to-wall bookings from the outset.