OVERVIEW.
Zoo Interactive
Zoo Interactive is a leading games design company.
D4 was commissioned to develop initial creative concepts for the Sally Lindsay interactive DVD quiz game, which was to be launched for the Christmas market.
We set out to produce graphics that would emphasise the pub atmosphere of the game, using clear design features and fun, engaging imagery.
We identified that the recognisable face of Sally Lindsay, who is synonymous with Coronation Street's Rovers Return, was a key selling feature of the game with family-friendly barmaid appeal.
Our concept was soon in production and the DVD was a hit with the Christmas gifts market. Happy client, happy customers, happy Christmas!